She appreciates the safe ingredients and turns to the brand's top coat to finish off her manicures. For senior video producer Kyle Kerchaert, these seven-free formulas are the key to solving her allergies to toxins that leave her manicured nails chipped, brittle, and peeling. What's great about these lacquers are that they're vegan and cruelty-free, and exclude seven common toxins found in nail polish formulas. Colors like GH, CV, and BP have become brand classics. Though the brand recently opened its doors in 2013, it has already amassed a loyal following. What started as a nail salon in Beverly Hills has grown into two more California salons and a host of Olive & June polishes, nail care, kits, tools, and nail art. You can read more about Insider Reviews' love for Essie in the best gel nail polish kits, best nail polish top coats, and best nail polishes. There are sheers, nudes, metallics, glitters, and just about every other color family. Two coats of the nail polish plus one layer of the top coat leave you with a long-lasting, chip-resistant manicure. Meanwhile, associate video producer Victoria Gracie is partial to Essie's Gel Couture collection, a two-step system for securing a salon-grade manicure. Some of Victoria's favorite shades include Throw It On, In the Time Zone, Now or Never, and Second Hand, First Love. The end result looks as though you got a gel manicure - it's just that good. She tends to reach for bottles from Essie's new line, Expressie, which she says lasts a half-week longer than the basic line, and dries quickly. Joining Her Majesty is Insider Reviews buying guides fellow Victoria Giardina. In fact, Ballet Slippers has garnered approval from the likes of Queen Elizabeth II herself. But perhaps what most rings a bell for you are its most loved nail polish shades like Ballet Slippers and Bikini So Teeny. This cult favorite brand juggles everything from quick dry and gel formulas to cuticle care and nail strengthening treatments. It's hard not to gravitate towards Essie's iconic square bottles that are known for their vibrant shades, playful names, and lasting formulas.
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